{"id":1638,"date":"2024-02-21T01:34:42","date_gmt":"2024-02-21T01:34:42","guid":{"rendered":"https:\/\/sistercircle.co\/home\/?p=1638"},"modified":"2024-02-21T01:36:11","modified_gmt":"2024-02-21T01:36:11","slug":"marketing-strategies-for-small-business-owners","status":"publish","type":"post","link":"https:\/\/sistercircle.co\/home\/?p=1638","title":{"rendered":"Marketing Strategies for Small Business Owners"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#bcdfdc&#8221; background_enable_image=&#8221;off&#8221; background_position=&#8221;bottom_center&#8221; custom_margin=&#8221;||-35px|||&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;default&#8221; custom_padding_tablet=&#8221;|100px||100px|false|true&#8221; custom_padding_phone=&#8221;|0px||0px|false|true&#8221; background_size_tablet=&#8221;contain&#8221; background_size_phone=&#8221;initial&#8221; background_position_tablet=&#8221;top_center&#8221; background_position_phone=&#8221;top_left&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;c16985e1-e0d6-4022-964d-e2bfc04fa633&#8243; text_text_color=&#8221;#7CDA24&#8243; header_font=&#8221;Sarabun|800|||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;72px&#8221; header_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; header_font_size_tablet=&#8221;40px&#8221; header_font_size_phone=&#8221;24px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h1><span>Marketing Strategies for Small Business Owners<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#BCDFDC&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_code _builder_version=&#8221;4.24.1&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/1CD14ciyzECht90Wii1VMH?utm_source=generator&#038;theme=0\" width=\"100%\" height=\"352\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>[\/et_pb_code][et_pb_text _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;518880c8-46c7-4ffa-b5a6-93ffa99dcc17&#8243; text_font=&#8221;Quattrocento Sans||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.6em&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">Today\u2019s podcast episode is packed with tangible marketing tips and strategies for small business owners as Steph interviews three Sister Circle Members and Sister Circle Summit Speakers who are experts in different areas of marketing. Sarah Koblitz shares her journey into small business ownership and offers three tips to save time with social media and email marketing. Michelle Malone discusses her journey into Collective Marketing and provides three tips to optimize your website and SEO. Sarah Egbert talks about her journey into social media management and gives three tips for creating video content for social media. This episode is jam packed with goodness from these women who are passionate about helping small business owners stand out with their marketing!<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">If you want to learn more from these ladies and go deeper, be sure to join us for our Sister Circle Summit 2024 on Friday, March 22nd where Sarah, Michelle, and Sarah will be leading our Mini-Marketing Breakout sessions!<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">To get your tickets, head to\u00a0https:\/\/sistercircle.co\/home\/?page_id=152. Spots are filling fast!<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">Be sure to follow these guests on social media at:<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">@collectivemarketinglax<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">@social_by_sarah<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p dir=\"ltr\" data-test-bidi=\"\"><span style=\"color: #000000;\">@sarahegbert13<\/span><\/p>\n<p dir=\"ltr\" data-test-bidi=\"\">\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Footer&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#bcdfdc&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;center_right&#8221; custom_padding=&#8221;||||false|false&#8221; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;||30px||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;b327cbe4-b1d5-4b66-ad37-40c8f2f061ba&#8221; header_2_font=&#8221;Sarabun|700|||||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;55px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2>Don&#8217;t Forget to Subscribe &amp; Share!<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_button button_url=&#8221;https:\/\/sistercircle.co\/home\/?page_id=672&#8243; button_text=&#8221;View All Episodes&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;f489fdc3-bf1e-40c7-852b-c42851d4acb9&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#E09900&#8243; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;#FFFFFF&#8221; button_border_radius=&#8221;50px&#8221; button_letter_spacing=&#8221;2px&#8221; button_font=&#8221;Sarabun|700||on|||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;20px|50px|20px|50px|true|true&#8221; button_text_size_phone=&#8221;12px&#8221; button_text_size_last_edited=&#8221;off|phone&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Strategies for Small Business OwnersToday\u2019s podcast episode is packed with tangible marketing tips and strategies for small business owners as Steph interviews three Sister Circle Members and Sister Circle Summit Speakers who are experts in different areas of marketing. Sarah Koblitz shares her journey into small business ownership and offers three tips to save [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1639,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","cybocfi_hide_featured_image":"yes","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[17],"tags":[],"class_list":["post-1638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/sistercircle.co\/home\/wp-content\/uploads\/2024\/02\/New-Podcast-Marketing-Strategies-for-Small-Business-Owners.png?fit=1080%2C1080&ssl=1","_links":{"self":[{"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/posts\/1638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1638"}],"version-history":[{"count":3,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/posts\/1638\/revisions"}],"predecessor-version":[{"id":1642,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/posts\/1638\/revisions\/1642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=\/wp\/v2\/media\/1639"}],"wp:attachment":[{"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sistercircle.co\/home\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}