Join the Shop Small Movement this Holiday Season…

Sister Circle Shop Small Movement brings small businesses and communities together to shop intentionally, spread the word, and keep more holiday dollars local.

DAYS UNTIL SHOP SMALL MOVEMENT BEGINS...

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Join the Movement

I’m a Small Business Owner: Join the Movement

It’s free, and it’s open to every small business: shops, online stores, products, and services. You don’t need to be a Sister Circle member.

  1. Sign up & check your email!
  2. Get your kit. We email you a flyer, logos, captions, and templates, all ready to use.
  3. Show it off. Put your flyer by your front counter or at your market/vendor table, post on November 1st and throughout, & tell your customers how to win!

That’s it. Your customers do the rest!

I’m a Shopper: Enter to Win $250

Shop small this season for a chance to win $250 in goodies from small businesses.

  1. Shop or visit a local or online small business.
  2. Fill out the impact form each time: 
  3. You’re entered. Every form is 1 entry, so enter as many times as you shop.

Want bonus entries? Post about the business, tag them and @smallbusiness.sistercircle, and use #SisterCircleShopSmall. You can earn up to 5 bonus entries.

Winner announced January 11, 2027.

Join the Shop Small Movement, Sis!

Sign up, download your Marketing Kit, and Post & Talk about Shopping Small + Local all holiday season with your business!

What is Shop Small 2026?
It’s a free holiday movement from Small Business Sister Circle, running November 1 to December 25, 2026. It brings small businesses and their communities together to shop small on purpose and keep more holiday dollars with local business owners.

Who can take part?
Everyone. Any female owned/run small business can join, and any shoppers can enter. You don’t need to be a Sister Circle member.

What counts as a small business?
Shops, online stores, product-based businesses, and service-based businesses. If a real female runs it and it isn’t a giant corporation, it counts.

For Small Business Sisters:

Does it cost anything to join?
No, it’s free.

What do I need to do?
Sign up, download your kit, put your flyer by your front counter or at your market/vendor tables and post on November 1st and throughout the Movement. Telling your customers about it and how to enter to win is the best part. Everything else is optional.

What’s in the kit?
Flyers, logos, post captions, and templates, email copy, all ready to use. We email you the link after you sign up.

Do I have to be a Sister Circle member?
No. We’d love to see you inside our community and/or free space, The Lounge, but it’s not required.

Can online and service-based businesses take part?
Yes. Customers can shop with you in person or online, and both count.

For Shoppers & Supporters:

How do I enter to win?
Shop at or visit a local or online small business, then fill out the impact form: [Sister Circle Shop Small Movement Impact Form]. Each form is 1 entry.

Do I have to buy something?
No. Leave the amount spent blank if you visited or supported a business without buying. No purchase is necessary.

Can I enter more than once?
Yes. Fill out the form each time you shop or visit, and every form is another entry.

How do I get bonus entries?
Post about a small business, tag them and @smallbusiness.sistercircle, and use #SisterCircleShopSmall. You can earn up to 5 bonus entries.

Does my post need to be public?
Yes. Only public posts count toward bonus entries.

What can I win?
$250 worth of goodies from small businesses.

When is the winner announced?
January 11, 2027 the drawing happens and we’ll contact the winner by email.

What are the official rules?

No purchase necessary: leave the amount spent blank. Bonus entries limited to 5 per person. Public posts only.

Not sponsored, endorsed, or administered by Instagram. Drawing date: January 11, 2027.

About the impact

Why do you ask how much I spent?
The form helps us add up what our community spends with small businesses this season, so we can share the impact together. Totals are self-reported, and we never share names.

Who runs the Sister Circle Shop Small Movement?
Small Business Sister Circle, a business education & leadership company based out of Wisconsin, built on collaboration over competition. Learn more at Sister Circle | Community for Women Small Business Owners.